Skip to content
PR. Media. Influence. Growth.
Performance Marketing

Attention is good. Conversion is better.

We combine creative, targeting, testing and analytics to turn paid media into measurable growth.

  1. Awareness
  2. Engagement
  3. Leads
  4. Conversions
  5. Growth
What is included

Performance Marketing

Paid media built on creative, targeting, testing and analytics.

Services include

  • Meta Ads
  • Google Ads
  • LinkedIn Ads
  • Lead generation
  • Conversion campaigns
  • Retargeting
  • Campaign optimization
  • Creative testing
  • Audience segmentation
  • Landing-page strategy
  • Conversion tracking
  • Performance reporting
The Crimson approach

Strategy first. Visibility second. Growth always.

  1. 01

    Discover

    We understand your business, audience, positioning and goals.

  2. 02

    Position

    We identify the story, message and channels that can differentiate you.

  3. 03

    Create

    We develop campaigns, content, media assets and creative direction.

  4. 04

    Distribute

    We activate media, influencers, social channels and paid campaigns.

  5. 05

    Optimize

    We measure performance, learn from the data and improve the next campaign.

FAQs

Frequently asked questions

Still unsure? Talk it through with us.

Ask us directly
Which ad platforms do you work with?

Meta, Google and LinkedIn. The mix depends on where your buyers are and what you are selling.

Is the media budget separate from your fee?

Yes. Ad spend is paid to the platforms from your own ad accounts, so you keep ownership of the accounts and the data.

How do we know it is working?

Conversion tracking is set up before launch, and you receive regular reports against the targets we agreed.

See all FAQs

Performance Marketing

Attention is good. Conversion is better.

Tell us what you're building, launching or trying to make visible.

Start a project